A’pieu is for the bright, energetic, bubbly, and passionate 18~24 y.o.!

UVibrant but sincere, pretty but witty, Uncomplicated and effortless, while being true to oneself. Express yourself!

A’pieu

Real recognize real!

Welcome to the secret world of the beauty guru!

A’pieu Keywors

18~24

The brand for enthusiastic, independent customers ages 18-24

2 million

Sold over 200 products of the Madecassoside Series
(based on cumulative sales of products from the entire series as of late November 2020)

20 countries

Advanced into 20 countries in Asia, the Americas, and Europe.

Marked KRW 40 billion

In annual sales, with an annual average growth of 18% from 2015 to 2019

210,000

Aug 2020 Exceeded sales of 210,000 products from the Mulberry Series
(based on cumulative sales of products from the entire series as of late August 2020)

3 million

Sold 3 million cumulative products of the entire Juicy-Pang line
(based on cumulative products sold as of August 2020)

  • Sale!
    • A soothing calming cream with mild ingredients that helps in soothing skin troubles effectively with no irritations.
    • Solves skin problems caused by mask like mask-acne!
    • Fusidium, Dexpanthenol for a clearer skin with no more skin troubles.
    • Suitable for Acne-prone skin and sensitive skin.
    • Dermatology tested for real results in reducing skin irriation in just two weeks!
  • Sale!
    • A 3-step spot care gel that contains Fusidium Complex ingredients, which is mild but super effective in instant and intensive spot care.
    • Suitable for spot care and wounds as it works as an intensive skin care product.
    • Fusidium, Dexpanthenol and Patented Anti Sebum-P for a mild by effective skin soothing.
    • Suitable for Acne-prone skin and sensitive skin.
  • Sale!
    • A 3-step skin problems care toner that contains Fusidium Complex ingredients, which is mild but super effective in soothing the skin.
    • Solves skin problems caused by mask like mask-acne!
    • Fusidium, Dexpanthenol and PHA ingredients for an effective exfoliation.
    • Suitable for Acne-prone skin and sensitive skin.
  • Sale!
    • A pimple patch to take care of your pimples and cover them non-noticeably for a better spot care.
    • Waterproof patch that functions for a long period of time lasts even against water and sweat.
    • Thinly compressing the edges which makes the patch barely noticeable and gives the increased adhesion.
    • Hydrocolloid fabric absorbs the exudate from the wound while keeping it moist and while protecting it.
  • Sale!
    • A moisturizing ampoule that contains 80% lacto moisturizing ferment for a double barrier for sensitive and dry skin!
    • It helps protect dry, sensitive skin from external factors while applying moisturizing and strengthening skin barrier.
    • A  moisturizing ampoule that also has brightening and anti-ageing effects!
    • Completed skin irritation test, Skin test for increasing moisture level after 24 hours.
  • Sale!
    • A moisturizing cream that contains 58% lacto moisturizing ferment for a double barrier for sensitive and dry skin!
    • It helps protect dry, sensitive skin from external factors while applying moisturizing and strengthening skin barrier.
    • An hydrating cream that also has brightening and anti-ageing effects!
    • Completed skin irritation test, Skin test for increasing moisture level after 24 hours.
  • Sale!
    • A moisturizing eye cream that contains 69% lacto moisturizing ferment for a double barrier for sensitive and dry skin!
    • It helps protect dry, sensitive skin from external factors while applying moisturizing and strengthening skin barrier.
    • An eye cream that also has brightening and anti-ageing effects!
    • Smooth texture that gets easily applied and absorbed by your eye area skin.
    • Completed skin irritation test.
  • Sale!
    • A moisturizing toner that contains 30% lacto moisturizing ferment for a double barrier for sensitive and dry skin!
    • It helps protect dry, sensitive skin from external factors while applying moisturizing and strengthening skin barrier.
    • An hydrating cream that also has brightening and anti-ageing effects!
    • Completed skin irritation test, Skin test for increasing moisture level after 24 hours.
  • Sale!
    • A soothing ampoule with only two main ingredients: Centella Asiatica and Madecassoside!
    • 10 times better soothing with the the second generation type!
    • Water light texture for soothing and fast absorption.
    • Completed skin irritation tests, Sensitive skin tests and human application tests.
  • Sale!
    • A soothing cream with the new formula of Centella Asiatica Extract and Madecassoside for intensive soothing and moisturizing.
    • Low-pH soothing cream comforts the skin and protects it from external irritants.
    • Upgraded 2nd generation Madecassoside cream with imporved soothing effect, 25% more genuine moisture improvement and intensive soothing with more than 5 soothing ingredients.
    • Suitable for sensitive skin as it's tested clear of skin irritation.
    • Also has a double effect of skin brightening and anti-ageing!
  • Sale!
    • The emperor of soothing with 2x enhances soothing effect!
    • No. 1 toner on the Madecasoside line, which has a sales record of more than 4 million.
    • 30% Centella Asiatica Leaf water for intensive soothing and calming effect.
    • Enhanced moisturizing effect by Ceramide NP, Panthenol and Aloe Vera Leaf Extract.
    • Suitable and very effective on sensitive skin.
  • Sale!
    • A smooth clearing ampoule that works effectively against blemishes, freckles and spots in just two weeks!
    • Developed bigger size for a better quantity with the same price!
    • Contains Mild and safe ingredients that gently and comfortably takes care if you have a sensitive irritated skin.
    • 72% Mulberry Extract for intensive care of blemishes!
    • Completed Human application test.
  • Sale!
    • A smooth clearing cream that works effectively against blemishes, freckles and spots in just two weeks!
    • Contains Mild and safe ingredients that gently and comfortably takes care if you have a sensitive irritated skin.
    • 60% Mulberry Extract for intensive care of blemishes!
    • Completed Human application test.
  • Sale!
    • A smooth clearing toner that works to exfoliate and remove dead skin cells for a clearer look!
    • Contains Mild and safe ingredients that gently and comfortably takes care if sensitive irritated skin.
    • Also contains brightening features to tone up your skin.
    • Free of hamful harsh substance and completed skin irritation test

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